Citrus is the flavour that started it all for Hella Bitters, and since then they have been refining the recipe until it reached its full potential. It is slightly more concentrated, and more noticeably citrusy than other bitters of that range. This asset was made possible thanks to their small-batch approach, enabling them to carefully regulate the different flavours and prevent each note from overpowering the others.

Powerful and efficient, this spice forward citrus bitters is going to become a staple of your bar.

Hella Cocktail Co. is an all-natural craft bitters and syrups company, committed to being the premium alternative to mass-produced and often artificially flavoured competitors. What began in the early 2000s as a hobby with roots in the Bay area, turned serious in 2011 when Hella Cocktail Co. was founded in Williamsburg, Brooklyn. With a modest Kickstarter.com fundraising project, pools of sweat, and a big dream, Hella went from being a weekend project, to becoming a serious pursuit of the delicious. Now that Hella Cocktail manufactures in East Harlem’s Hot Bread Kitchen and utilizes co-packing services at Long Island City’s Bad Ass Organic, the Brooklyn project has blossomed into a true NYC company, with commitment to quality in all practices. Hella Cocktail's goal is to reach a broad audience of food and cocktail lovers while maintaining the quality of their artisan craftsmanship and delivering bitter and sweet deliciousness everywhere.